Your perfect Izmi depends on two things:

✨ Your baby’s age and stage

✨ Your personal preferences

We’ve got carriers for every stage - from squishy newborn snuggles to full-on toddler chaos. All soft. All safe. All comfy.

Take our quick quiz to find your perfect match in under 60 seconds.

Same genius design, same all-day comfort - whichever carrier you choose, you’re onto a winner. The only difference: The Breeze has a soft, breathable mesh panel to help keep your little one cooler when things heat up.

Both are light, soft, comfy from day one, and ideal for ALL seasons.

But the Breeze:

– Keeps things cooler
– Packs down slightly smaller
– And looks seriously sleek

No surprise it’s our bestseller.

They’re comfier, for longer! Here’s a summary of the updates:

✨ Longer lasting - 0-2 years with sleek new ergonomic design
✨ Easier to adjust - Redesigned straps for easy tightening
✨ Smarter sizing - Size guide inside the waistband for easy adjustment
✨ Comfier waistband - Extra support, even softer, with new feather-light padding

...and here’s a detailed deep-dive on our blog

They’re longer lasting and comfier! Here’s a summary of the updates:

✨ The BIGGEST toddler and child carrier - 1-6 years up to 32kg! The highest weight limit on the market
✨ Comfier shoulders - NEW lightly-padded shoulder straps for EXTREME comfort
✨ Upgraded straps - Wider chest strap for superb weight distribution
✨ Extra height - Taller and more adjustable, for lasting support as they grow
✨ XL hood extender available - Breathable mesh hood add-on gives extra support

...and here’s a detailed deep-dive on our blog.

Izmi Baby Carriers are ideal from birth, for babies from 3.2kg / 7lbs.

While there is no minimum weight limit when your Izmi Baby Carrier is used correctly, we recommend seeking advice from a health professional or carrying consultant before using an Izmi Baby Carrier with premature or low birth weight babies.

That's a fancy way of saying: It's perfectly possible to carry smaller / low birth weight babies in an Izmi Baby Carrier, usually from 5lbs, but please be sure to contact us or another babywearing professional so we can help ensure it's fitted optimally and safely.

Hannah and the Izmi team are on hand to check photos or have a video chat, to ensure that your baby is safe in your carrier and that you are comfortable and confident. Read more about our free Fit Check service.

Designed to comfortably carry newborns from day one (literally) from 3.2kg/7lbs, until around 18-24 months / 15kg.

By 12-24 months you may find our Adventure Carrier, which is ideal from 1-6 years+ (9kg-32kg) even MORE comfortable and supportive.

Take our quiz to help you choose the perfect Izmi for you.

They’re designed for bigger kids from 12 months to 6 years. Safety-tested to carry up to 32kg for back or front carrying, and up to 16kg in a hip carry.

The recommended lower weight is 9kg. But getting the right fit is more about your child’s height. Very tall babies from 9-10 months may get a great fit sooner. And smaller kids over 6yrs may still be carried, as long as they’re within the weight limit and you feel comfy.

In any position, your child can ride arms-in or arms-out - whatever’s most comfortable for them, by adjusting the height of the body panel. 

Not sure if it’s the right fit yet? Take our Quiz or chat to us.

All Izmi Wraps are suitable from 2.5kg / 5.5lbs

While there is no minimum weight limit when your Izmi Wrap is used correctly, we recommend seeking advice from a health professional or carrying consultant before using a Wrap with premature or low birth weight babies. 

That's a fancy way of saying: It's possible to carry smaller / low birth weight babies in any Izmi Wrap, but please be sure to contact us or another babywearing professional so we can help ensure it's fitted optimally and safely.

Hannah and the Izmi team are on hand to check photos or have a video chat, to ensure that your baby is safe in your carrier and that you are comfortable and confident. Read more about our free Fit Check service.

Ideal from day one from 2.5kg/5.5lbs. Safety tested up to 11kg/24lbs. Perfect for your baby’s first months.

0 to 4-6 months: You’ll likely wear it for many hours each day.

6 months to 11kg: Still perfect for cuddles and naps; but as your baby becomes more active, you may find our Izmi Baby Carriers offer more structured support and stability when your baby is awake and feeling wiggly!

Note: Some older labels/packaging of the Izmi Baby Wrap may state a max weight of 9kg, but it has since been retested to a higher limit.

The Izmi Essential Carrier is an older style, unpadded carrier, made from polyester, similar in shape and style to the original Izmi Baby Carrier. It is not suitable for back carrying; does not have easy-tightening webbing on the shoulder straps; and does not have matching accessories available. It has been discontinued, but you may still be able to find them in selected online stores and outlets.

The Izmi Essential Wrap is our basic grey cotton wrap, currently available from a range of UK retailers - including our friends at Cheeky Rascals. Less luxurious support than the premium bamboo Izmi Baby Wrap, and not as cool and light as the Izmi Breeze Wrap, but still a great, affordable wrap to get started.

Yes, you can watch our video tutorials here.

Can't find exactly what you need? WhatsApp us for 1-to-1 help. We can jump on a video chat with you if needed.

Izmis are super easy to use. But we know every body is different. And personal advice beats even the best instruction manual (ours are great though- please read them!).

That’s why we offer 1-to-1 expert support to get your carrier or wrap fitted and adjusted perfectly, for you and your child.

Simply send a photo of you in your Izmi via WhatsApp to Hannah and the team on 07984 377871, and we’ll guide you with personalised tips to adjust and improve the fit.

Prefer a chat? Call or video us on WhatsApp, Monday-Friday, 9am-5pm. If we’re busy, leave a message and we’ll call back ASAP - no fixed slots, because little ones don't always stick to schedules!

As a rough rule of thumb: you count as one layer of clothing for your baby, and your Izmi counts as at least another. If you’re indoors, or going for a brisk walk and generating some heat, that’s like adding a third layer. 

That’s 3 layers already! Always bear this in mind when dressing yourself and your baby. Our recommendations are:

In cool/cold weather: keep your baby in indoor clothing, adding a hat and booties and/or rain cover if needed. Here are some tips for staying warm and dry when babywearing.

In very cold weather: as above, with a coat or other warm layer around both of you. Avoid bulky snowsuits to prevent overheating. Keeping your baby close to your body, without bulky fabric between you, will make you more aware of how warm or cool they are. When you head indoors you can easily undo your coat to help prevent them - and you - from overheating.

In hot weather: your baby may be comfiest in just their nappy and a sunhat! Here are some more tips on how to stay cool when babywearing in hot weather.

Yes, so long are they are High, Tight and In Sight and NOT facing forwards.

No. One of the many advantages of an Izmi is that you can constantly keep an eye on your baby to make sure they're safe and comfortable. And all Izmis are designed to keep your baby upright to protect the airways. So no lying down or sleeping for you while carrying your baby in an Izmi (sorry!).

Yes, but please read our detailed guide here first.

Izmi Carriers may be used to help you breastfeed on the go, though this is not a hands-free activity and we do not usually recommend breastfeeding while wearing any Izmi Carriers before your child is 4 months old.

You'll likely need to reposition or lower your carrier from your normal safe, supportive carrying position.  You'll need extra care and attention to make sure that your baby is always well supported and able to breathe freely.  

Your baby's face must never be pushed into your body and you should always be able to see that they can breathe through their nose while they feed. Your baby's head must not be enclosed, covered or restricted so that they have a good supply of fresh air and can easily latch and unlatch by themselves as needed. 

Make sure to monitor your baby throughout the feed and ALWAYS safely reposition them as soon as they have finished feeding so that they are held high, tight and in sight.

Yes!

The ideal position for your baby’s hips, in any carrier or wrap, is for them to be supported across the whole of their seated width, along their thighs; from one ‘knee pit’ to another. Their knees should be slightly higher up than their bum; in an ‘M’ position, at least until they are able to walking. 

This ‘M’ position is the ideal position to support your baby’s developing hip joint. Once walking, the ‘M’ position is less important; but a wide, deep seat that supports as much of their thighs as possible will make them feel comfier and lighter.

All Izmis are highlight adjustable, to ensure optimal support for your baby’s hips at every age and stage. Check your Izmi’s instruction manual for details on how to adjust your carrier or wrap to get a perfect fit for your growing baby. 

Read more about what we affectionately call "The Hip Thing" on our blog.

You can carry your baby facing outwards in your Izmi Baby Carrier from around 4-5 months.

Your baby’s neck needs to be strong enough to be able to fully stabilise their head against the movements of your body. This means that they need to have full head control so their head doesn’t flop or bob around as you walk. They also need to be tall enough for their chin to sit above the top of the Izmi’s body panel.

Izmi Baby Wrap and Izmi Adventure Toddler Carrier are not designed for front-facing carrying. Instead, try placing one or two arms over the top of the wrap (from 4months+) or toddler carrier so your little one can look and move around.

Read more about forwards facing carrying on our blog.

We recommend this position for short periods of time (15-45 mins at a time), between the ages of 4 months to approx 10 months, while your baby is awake ONLY.

This is because, in a front-facing position, your baby will always feel slightly heavier, as their weight is naturally pulling away from you; so after 15-30 min you are likely to feel their weight more. In addition, babies get a lot of sensory stimulation from this position and are likely to get tired. 

After this, you can turn your baby to face you with their arms in or out of the carrier, so they’re free to look and move around; or try a hip carry (5-6months+) or back carry (6months+).

Read more about forwards-facing carrying on our blog.

It is very important to adjust your Izmi tightly around your and your baby to prevent them from slumping, so that their airways are protected. 

An Izmi that is snug and tightly fitted will support your baby’s spine and head, enabling them to relax. It will also keep your baby’s weight snugly held into you; this will make them feel lighter and will help prevent backache or sore shoulders. 

Your baby should be held high and snug against your chest, close enough to kiss the top of their head; and with the carrier tightened to prevent them flopping or slumping away from your body. (Read our full Safety page here)

If your baby

-feels heavy
-is pulling on your back/shoulders or
-moves lower on your body over time
-needs to be supported with one or two hands

Then you need to wear your Izmi higher and tighter on your body.

To check for the perfect fit: briefly lean forwards slightly, with one hand supporting your baby’s head. If their tummy flops away from your chest, your Izmi needs to be tightened.

If you can’t comfortably take a deep breath: loosen your Izmi very slightly so it’s more comfortable for you.

By the time your child fits the Adventure Carrier (12m+) they’re simply too heavy to be carried comfortably facing out. That position pulls more of their weight forward, which would put unnecessary strain on your back with a heavy child.

Instead, the Adventure is height-adjustable so your child can ride arms-out in any position (front, back or hip), giving them all the freedom and visibility they want - without compromising your comfort.

If you’ve got a larger baby or smaller toddler and want to carry them facing outwards for short spells, our Izmi Baby Carriers are designed for exactly that.

Just remember: front-facing outwards is never recommended beyond around 10-12 months, in any carrier - because gravity wins, and your back loses.

From 2025 onwards, all are tested to Safety Standard CEN/TR 16512:2015. Some earlier models have been tested to the previous standard EN 13209-2:2015.  Our team of babywearing experts have been rigorously testing and improving our carriers and wraps since the very first designs in 2010.

We recommend spot cleaning your Izmis with a damp cloth as needed, and not machine washing them unless they're really mucky!

All Izmi products are machine washable on a cool (30 degree) or delicate cycle, ideally inside a mesh laundry bag and/or washed separately to other items.

Be sure to air dry them and do NOT put them in the tumble dryer.

Yes! 

Each Izmi carrier is made by hand, using soft, natural cotton fabric. Because of this, you might spot an occasional thread/fibre or white/lighter coloured mark from the manufacturing, folding and packaging process. It’s not dirt or damage - just a normal part of how natural, non-synthetic fabrics are safely dyed, made and handled. Darker colours can show this up more. 

But rest assured, it’s totally normal - and nothing that affects the safety or quality of your carrier.

As with any safely dyed cotton fabric, it’s also normal for there to be some natural fading with repeated washing.

No.

Please be assured, we do everything we can to make sure your Izmi arrives in perfect condition. Occasionally, we’ll open a box for a quick quality control check before shipping - just to make sure everything’s as it should be.

Yes. Delivery time to Europe and non-mainland UK is estimated 5-10 working days. Delivery time to all other countries is estimated 7-14 working days. 

We are not able to sell to customers in Canada, USA or Russia, for insurance purposes.

Shipping costs are calculated at checkout, once you have entered your delivery address.

International orders have a minimum order value of GBP£20 excluding shipping.

Customs fees, import duties and taxes vary by country and product. Calculation and payment of these charges are the sole responsibility of the buyer and are NOT included in the shipping cost.

Non-UK orders are shipped with Royal Mail or UK Mail, via our friends and logistics partners at Cheeky Rascals.

If you would like to purchase from a country which is not currently listed at checkout, please contact us at info@izmibaby.co.uk.

London, UK. All Izmi carriers are designed in South West London, to be precise. All Izmi carriers are shipped from our UK warehouse in Hampshire.

No bots here, just real life babywearing-expert-humans.

You can even call Hannah and the team on 0345 222 9004 or WhatsApp us on 07984 377 871.

Izmi returns are handled by our customer service and logistics partners, Cheeky Rascals. 

If you wish to return your item(s), you must notify our customer services team at help@cheekyrascals.co.uk within 28 days of receiving your order. You will then be provided with further instructions. 

We can only accept returned items that are unused and in their original as-new condition. Items must be in their original packaging, with all tags, labels and instruction manuals undamaged. We cannot refund items that have been worn or washed.

You are responsible for the cost of return postage. We suggest using a tracked, insured service, as items remain your responsibility until they are in our possession.

Once the returned item(s) have been received and approved, you will be sent a refund for the purchase price of the item(s) within 7 days of receiving the item(s) back. The refund  will be made to the credit/debit card or PayPal account that you used for the original purchase. Please note the refund may take some days to appear in your account, depending on your credit/debit card provider.

Full details of our Returns policy can be found here.

Our logistics partners are our friends at Cheeky Rascals Ltd, who process and dispatch your orders and receive returns on our behalf.

When making a purchase on the Izmi website, please note that your payment will be processed by our distribution partner, Cheeky Rascals Limited ("Cheeky Rascals"). Therefore, you will see that the payment is taken by Cheeky Rascals on your payment statement.

After your payment is processed by Cheeky Rascals, they will take care of the dispatch and delivery of your order. This means that Cheeky Rascals will handle the shipping logistics and ensure that your purchased items reach you in a timely manner.

All Izmi carriers are covered by a 1 year warranty from the date of purchase when bought from an authorised retailer. This warranty covers faults in materials or workmanship that occur under normal use.

We design our carriers to be used day in, day out - so if something isn’t right, we want to put it right.

What’s covered:

• Manufacturing defects
• Faulty stitching or hardware
• Defects in materials

What’s not covered:

• Normal wear and tear from regular use
• Accidental damage (e.g. rips, stains)
• Damage caused by misuse, improper care or washing, or unauthorised modifications
• Products purchased second-hand or from unauthorised sellers

How to make a claim:

1. Email us at info@izmibaby.co.uk with your proof of purchase, a description of the issue, and clear photographs showing the fault.
2. If required, we may ask you to return the item for assessment.
3. Once your claim is approved, we’ll arrange a repair, replacement, or refund - at our discretion and in line with the nature of the issue.

This warranty applies only to the original purchaser and is non-transferable. It does not affect your statutory rights.

Most baby wrap slings are great from when your baby is around 7lbs.

Our Izmi Baby Wraps are ideal for babies from 2.5kg / 5.5lbs.

Stretchy baby wraps are one-size-fits-all and perfect for newborns from birth.

While there is no minimum weight limit when your Izmi Wrap is used correctly, we recommend seeking advice from a health professional or carrying consultant before using an Izmi wrap with premature or low birth weight babies. 

That's a fancy way of saying: It's possible to carry smaller / low birth weight babies in an Izmi Baby Wrap, but please be sure to contact us or another babywearing professional so we can help ensure it's fitted optimally and safely.

Hannah and the Izmi team are on hand to check photos or have a video chat, to ensure that your baby is safe in your carrier and that you are comfortable and confident.

As long as your baby carrier is designed for this, your baby can often face forwards from around 4-5 months.

Your baby’s neck needs to be strong enough to be able to fully stabilise their head against the movements of your body. This means that they need to have full head control so their head doesn’t flop or bob around as you walk. They also need to be tall enough for their chin to sit above the top of the carrier's body panel.

If your carrier is not designed for front-facing carrying but your baby is getting wriggly, you can try placing one or two arms over the top of the wrap (from 4months+), baby carrier or toddler carrier so your little one can look and move around.

Read more about forwards-facing carrying on our blog.

Yes! During the initial weeks following a C-section, it's more comfortable to opt for a carrier WITHOUT a thick, structured waistband.

A stretchy wrap like the luxurious bamboo Izmi Baby Wrap, or the ultra lightweight Izmi Baby Carrier are perfect baby slings for after a caesaren birth.

When worn correctly (high and tight), they help distribute your baby's weight away from your lower abdomen and the scar area. 

Even though our carriers and wraps are ideal for carrying your baby after a c-section, we still recommend you take it slowly for the first six weeks post birth.

If possible, enlist the help of other family members or friends to carry your baby in a sling or carrier during the initial days and weeks.

Yes, but there are important safety considerations. Please read our detailed guide on breastfeeding in baby carriers here first.

Your wrap or carrier needs to be tied more tightly.

In a baby wrap: re-tie it ensuring it’s sufficiently snug and ensure you have tied a secure double knot. Here’s our video tutorial for how to correctly tie your wrap, for a perfect fit every time.

In an baby carrier: Pop your hands under your baby’s bottom and cuddle them into you, as you would if you weren’t using a carrier. You’ll find you’re holding them higher up on your body.

Then reposition the waistband so it says under your baby’s bum and higher on your torso; then tighten the side straps so your baby is held snugly in place. 

Either because it’s not adjusted properly, or your baby has outgrown it.

If your carrier fits you and your baby and is adjusted correctly, it should NEVER:

1. Make your back, shoulders or neck feel sore or painful
2. Cause you to lean in any direction
3. Make you want to rip it off after 20 minutes

A sling should always mimic how you carry your baby in your arms: snug and high up on your chest so they’re close enough to kiss.

Tightening your carrier (usually) or loosening it (sometimes) just a few centimetres here and there can make a vast difference. As can positioning the waistband higher up on your body. The clue is in the name: it’s a WAISTband, not a hip belt.

Making your carrier HIGHER and TIGHTER will usually make a huge difference to your comfort!

Why tightening? If your carrier or wrap is too loose or sitting too low on your body, your baby’s weight will pull away from you. Your centres of gravity will no longer match and it’ll put extra strain on your back.

Get in touch with us if you'd like more help.

It’s normal and very common for babies to fuss when they are being transferred from one place to another, including when putting them into a baby carrier or wrap.

Tired babies are also more likely to fuss in a sling, but stick with it! Give it 5-10 mins of movement and they’re very likely to settle and/or fall asleep. 

Walking, especially outside in fresh air, is a great way to settle your baby. If not then take a break to feed, play, relax and try again later.

If your newborn is hungry then they’ll be unlikely to settle in your wrap or carrier, especially if they’re breastfed, as they can smell your milk but can’t get to it! Even if they recently fed, try offering an extra feed.

We've got more tips for grumbling babies on our blog.

It’s normal. 

Welcome to the frustrated fifth trimester! Babies ages 3-6 months are going through a lot of developmental leaps so are particularly prone to be unsettled in carriers. It’s just their age! 

Are they pushing against your chest? They’re working those muscles and starting to develop the upper body strength they’ll need to master rolling and sitting up.

As they want to motor themselves around, but can’t, they can get frustrated. So get moving, ideally in the fresh air. 

You can also try using your Izmi Baby Carrier in a different position. Let your baby have one or both arms over the tops of the carrier so they can move and look around (4 months+).

Try the front-facing position for short periods (4 months+), a hip carry (5-6 months+) or a high back carry so they can see over your shoulder (6 months+). 

And remember: it’s a phase.

We've got more tips for grumbling babies on our blog.

Oh, look, another phase! Around 8-15 months your baby is likely to start trying to crawl or pull themselves up to walking.

If your baby is now doing acrobatic flips and loud protests to avoid going in a carrier, make sure they’re having lots of playtime/floor time before you put them in.

So make sure you’ve got your shoes on before you put them in your carrier and get outside. Fresh air makes a huge difference, as will the change of scene. 

Once your little one is confidently walking, you’ll find the novelty wears off fairly quickly, and they’re likely to start asking to be carried again once their little legs get tired.

There is no fixed upper limit, so long as you are both comfortable. Just as there isn't an upper limit on how many hours a day you can spend cuddling and holding your baby, there's no real upper limit for how long you can spend carrying them.

In your baby’s first months, they may be happily carried for a large proportion of the day, coming out for feeds and nappy changes.  

As they get older and they become more alert and awake for longer periods, they're going to be more keen to get down, explore on the floor and play and come up to you when they're tired and ready for a snuggle.

As a rough rule of thumb: you count as one layer of clothing for your baby, and your carrier counts as at least another. If you’re indoors, or going for a brisk walk and generating some heat, that’s like adding a third layer. 

That’s 3 layers already! Always bear this in mind when dressing yourself and your baby.

Our recommendations are:

In cool/cold weather: keep your baby in indoor clothing, adding a hat and booties and/or rain cover if needed. Here are some tips for staying warm and dry when babywearing.

In very cold weather: as above, with a coat or other warm layer around both of you. Avoid bulky snowsuits to prevent overheating. Keeping your baby close to your body, without bulky fabric between you, will make you more aware of how warm or cool they are. When you head indoors you can easily undo your coat to help prevent them - and you - from overheating.

As a rough rule of thumb: you count as one layer of clothing for your baby, and your carrier counts as at least another. If you’re indoors, or going for a brisk walk and generating some heat, that’s like adding a third layer. 

That’s 3 layers already! Always bear this in mind when dressing yourself and your baby.

In hot weather, your baby may be comfiest in just their nappy and a sunhat! Here are some more tips on how to stay cool when babywearing in hot weather.